The ultimate brand book: the Bentley story, told over 200 pages
Born in 1919, Bentley Motors has a history that goes back more than a hundred years – yet like all modern luxury brands, it has its eyes firmly set on the road ahead. We wrote and designed Bentley: A Journey, the definitive source on Bentley’s past, present and future. We came up with the name and the concept for the book itself, developed the design concepts and wrote every article, also managing production and translation into multiple languages – ensuring Bentley’s story is now told all over the world.
A suite of product brochures worthy of Bentley
We created Bentley’s entire suite of product brochures, developing a PDF template including hyperlinks for navigation within each document, as well as links out to key points in the customer journey, from the online Bentley Configurator to the dealer locator page on the Bentley website. As a result, Bentley’s brochures now work harder than ever before, not just to present the cars in style, but also to nudge every reader onwards to the next stage in the journey towards purchase.